Desert Breeze was looking for a logo that would be sophisticated and set them apart from all the other landscapers in their area. Based on their input, I created the 3 concepts below that covered a wide creative style while still being distinct.
The Goal:To develop a logo that would be sophisticated and appeal to the higher end client base Desert Breeze was going after. My main goal was to make sure this concepts did not get lost in the noise of the traditional landscaping branding.
The Final Concept: This concept was designed to give the feeling of leaves or palm fronds. While this was a rather simplistic logo, it was the last to be created out of all three concepts. Based on client feedback, this concept was able to get him in front of several multi-million dollar home owners and secure several projects.
Below are a few examples I like to provide to the client to give perspective on how their logo would operate in the real world. This really helps clients visualize how their logos will work in all the major applications that they will need as a growing business.